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Article :- One Rug One Story: N. K. Chaudhary

Nand Kishore Chaudhary, the owner of Jaipur Carpets in Jaipur, an important rug market, relies on a network of weavers in villages throughout Rajasthan to produce the rugs he sells, mostly for export. We found Chaudhary through a photo credit in the book "Indian Carpets: A Hand Knotted Heritage," by Asha Rani Mathur, which we bought in a hotel gift shop.
There's no sign in front of the new three-story building his business occupies in the middle of a dusty industrial district, a 20-minute drive from the center of Jaipur. On the way there, we observed people toting rugs and skeins of yarn on the backs of bicycles and motorcycles, and the ubiquitous sacred cows, which share the streets throughout India.
Jaipur Carpets is a beehive of activity, with workers in a central atrium putting the finishing touches on carpets delivered from the villages. Designs are computer-generated versions of classical patterns, in the reds, blues, greens and golds that appeal to Western tastes. In the showroom, Chaudhary offered us Indian hospitality — tea, cookies and nuts — without any of the hard sell, and he had an ideal solution to our quest for hallway runners: rugs made to our dimensions.
As the pricing structure suggests, knot count is one indication of the value of a rug. Rugs with higher knot counts and a tighter weave (visible by looking at the back side of a rug) involve more work and are generally more expensive. Although there are no absolute measures of what an Oriental carpet is worth, one of moderate quality would typically have a knot count of about 300 knots per square inch.
To some extent, knot count depends on the pattern — a more intricate one tends to require more knots — and knot count alone shouldn't dictate a purchase. For example, although the runners we ordered had relatively low knot counts, we chose them based on other measures of value: the rugs' good-quality wool, colors, designs and overall attractiveness. We also liked the fact that they were durable enough for high-traffic areas and well priced for nonstandard sizes.
Although bargaining is part of the Indian culture, Chaudhary had the home-court advantage. We had spent two hours making our selections, and he knew we weren't prepared to walk away from the purchase. He wouldn't budge on price.
Still, he agreed to terms that were more important to us: payment by credit card, no charge until the rugs arrived in the Atlanta wholesale store his daughter runs, free shipping and the right to return the rugs from New York to Atlanta for any reason (at our expense) and get a full refund.

Article Source: http://www.travel.latimes.com  By :- Deborah L. Jacobs , April 16, 2006

 
 
 
 

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